INTERNET NEWS SERVICE

Your own branded web news service

Our skills create and manage dedicated news websites with client branding, and transparent links to the clients’ main website. All client press information is automatically posted to a news management website. This can contain from 1 to 20 pages and is transparently branded to match clients’ main websites. Journalists can simply access web pages, download images, or follow web links to get the full details on any client press release or fact sheets. Separate contact is made with journalists depending on the subject. These dynamic websites can be instantly updated to carry news, views and changes, and with all the support features, such as search engine optimisation and detailed web statistics, to constantly refine and improve the efficiency of your internet operations and marketing activity.

INSTANT NEWSPAGES

Instant news page postings

All these services are supported by a new system to allow instant upload of pre-formatted material direct to 'live' websites. This allows instant response to rapid commercial or business change, and it can react as fast as the rest of the interactive media, including web casts, pod casts, TV and radio. This service, using custom-designed software, is hosted on servers in the USA and UK to provide continuous guaranteed availability 24/7. Media information can be posted to three major web-based agency wires or to specialist sites or portals.

DAILY UPDATES

Daily weekly or monthly updates and response data

Each page can be updated on a daily, weekly or monthly basis depending on the news or marketing project flow. This includes text, images or other web formats depending on client requirements. Response data on all main website parameters is also available to provide instant feed back and evaluation.

INTEGRATED CAMPAIGNS

The service includes custom-built web pages and specified landing pages to direct traffic to any page within the client's website. These services are integrated with email promotions and a full press relations and media relations service for local, national trade and technical media as required. Email campaigns can be directed at clients' customers, their own special prospect lists, or a new database designed and sourced by our data management partners to develop new markets. Tailored landing pages using web press services will encourage high response from interested prospects. Campaigns (excluding data management) start at £150 for 500 email customers. Full research facilities are available. Specialist telemarketing teams will build email lists to order.

ADWORDS

Adwords, clickthrus and SEO campaigns

This service provides very cost-efficient Adwords campaigns to drive click-throughs to clients' websites. Rates start from £30 per month. A variety of other service support other types of web based promotions

CONTENT MANAGEMENT

Web Press content management

Our skills have been used to create brochures, press material, photography, design and other creative services for 20 years. Today we create interesting and relevant text for websites and other media sectors. All creative services, including writing, photography and artwork are available on the spot to support your success on the web and the Internet.